Your marketing should belong to you.
Same $8,000 budget. $200,000 difference.
Every dollar you pay an agency is a dollar that isn't buying patients. Here's what happens when it goes back into ads instead.
| Monthly, $8,000 total budget | Hire an agency | Own your marketing Own The Root · $650/mo annual |
|---|---|---|
| Management fee / membership | $4,000 | $650 |
| Goes into ads | $4,000 | $7,350 |
| Revenue at 5x return on ad spend | $20,000 | $36,750 |
| Revenue per year | $240,000 | $441,000 |
| More than the agency, per year | — | +$201,000 |
You didn't need a bigger budget. You needed to stop paying the middleman.
Join nowExample only. Assumes an $8,000 monthly marketing budget and a 5x return on ad spend. Return on ad spend is revenue, not profit, and results depend on your practice and market.
Everything your agency does. In your hands.
ROOT
Five years ago, you were right. Not anymore.
Building in-house marketing used to mean hiring a media buyer, a CRM builder, a copywriter and a videographer. Today, AI holds your hand through every one of those jobs.
AI does 90% of the work. We cover the last 10%.
The part AI still can't do alone, the community does. You're never stuck.
- Tech support when something breaks
- Help with scripts and strategy
- Crowdsourced intel on what's working now
- Lead management tips that get patients to show up
You can't hire us to run your marketing.
Yes, I run a dental marketing agency. That's where everything inside this community comes from.
And here's what running other people's marketing taught me: the best person to run your marketing is someone who cares about your practice as much as you do. That's you. Not an account manager juggling forty other clients.
Until now, that wasn't realistic. You didn't have the time or the tools. AI changed that. For the first time, you can run it yourself, and run it better than anyone you'd rent it from.
So I'd rather teach you how. Never rent your marketing again. Own the root.
— Caige, Owner